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Behind the Craft.

THE IDEA

To create a lightweight, super comfortable casual pant - Better than your average Chino.

Version 1 / 2020

FABRIC

Light-weight Twill


GSM

190 g/m


DESIGN

Elastic Waistband

Concealed button

6 belt loops

Relaxed at thighs & seat

Tapered at ankle

Version 2 / 2021

FABRIC

Light-weight Cotton Sateen

Fluid Hand-feel

More lustre


GSM

210 g/m


DESIGN

Increased back-rise to avoid lowering of waist while sitting

Got the belt loops closer to the centre-back

Decreased elastic gathering at the waist for a cleaner look

''We believe in going deeper into the category to create a near-perfect version of the product. At every launch we aim to improve the fabric, aesthetics & the fit by keeping the core product intact.''

Version 3 / 2022

FABRIC

Developed a custom Cotton Fabric

Tighter construction for better compactness & durability 

No change in lustre

Premium hand feel


GSM

230 g/m


DESIGN

Better room at thighs

Better leg opening for comfort yet a tapered appearance

Version 1 / 2020

FABRIC

Light-weight Twill


GSM

190 g/m


DESIGN

Elastic Waistband

Concealed button

6 belt loops

Relaxed at thighs & seat

Tapered at ankle

Version 2 / 2021

FABRIC

Light-weight Cotton Sateen

Fluid Hand-feel

More lustrous

Increase weight for compactness


GSM

210 g/m


DESIGN

Increased back-rise to avoid lowering of waist while sitting

Got the belt loops closer to the centre-back

Decreased elastic gathering at the waist for a cleaner look

''We believe in going deeper into the category to create a near-perfect version of the product. At every launch we aim to improve the fabric, aesthetics & the fit by keeping the core product intact.''

Version 3 / 2022

FABRIC

Developed Custom Cotton Fabric

Tighter construction for better compactness & durability 

No change in lusture

Premium hand feel


GSM

230 g/m


DESIGN

Better room at thighs

Better leg opening for comfort yet a tapered appearance

(ja-maas)

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